Figures of star warriors magnet. A large-scale Star Wars. Prizes promotions Magnet Star Wars
From October 17 to December 6, the Magnit retail chain, together with The Walt Disney Company, is launching a large-scale project. The action is dedicated to the release on the wide screen of the film “Rogue One. Star Wars: Stories "(at the box office since December 15).To become a participant in the action you must make purchases in Magnit stores. In hypermarkets, visitors will receive as a gift a figurine of one of the heroes of Star Wars, in stores near the house format a cosmojet will be issued. Figures and cosmozhetons can be collected by buying colorful albums, as well as used in a board game.
In addition, a stereoscope will be available in stores. When used together with the Galactic Tokens mobile application, a holographic video with the description of spacecraft will appear. Another application - “Galactic Heroes” - will present an exciting game in which you can explore the galaxy with the characters of “Star Wars” and complete interesting missions.
In the stores themselves, customers will be able to make unusual photos and videos with the effect of augmented reality. When you hover the phone with the application installed on a special icon in the trading floors, the characters and spaceships of the saga “come to life”. The same thing happens when you hover your smartphone on a floor sticker.
As part of the action, a competition will be held, the winner of which will receive a trip to Hollywood with excursions to Disneyland and Los Angeles. The competition will be held in stages and will include a culinary duel, photographs with augmented reality, figures and cosmozhetons.
A vivid stage of a large-scale event will be the holding of the “Days of galactic exchange” between collectors of figures and cosmohetons, which will be held in Magnit hypermarkets in large cities of Russia.
The official hashtag of the project dedicated to the Star Wars saga is #GALACTIC COLLECTION.
The rules and addresses of stores in which it is sold are presented on the websites.
The largest Russian retail chain Magnit, with a capitalization of about a trillion rubles, has launched a joint marketing campaign with The Walt Disney Company, dedicated to the film Rogue One. Star Wars Tales ”, which will appear at the box office on December 15. Part of the action is the ability to record photos and videos with augmented reality when hovering smartphones with a special application for icons in trading floors and floor stickers - characters and spaceships of the Star Wars universe will appear next to them.
The marketing campaign is accompanied by a contest with the collection of tokens and figures, as well as sending photos with them to the Magnit website. According to the results of open voting, prizes await the winners, the main of which will be a trip to Hollywood.
The augmented reality application “Galactic Tokens” is available for iOS, Android and Windows, however at the time of publication of the news, the link from the official website of the action was only available in the Apple App Store. Owners of smartphones on Android and Windows will need to use the search in their native stores. The software publisher on Google Play was Brand Loyalty Special Promotions B.V.
At the moment, the network under the brand name "Magnet" has more than 13,000 stores of various formats across the country. The headquarters of the company is in Krasnodar.
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Participate in all episodes of the competition and get a chance to win a trip to Hollywood!
Until December 6, 3 stages of the competition will be held. Each week, the jury will select the winners.
All winners will receive prizes, and the most creative participant will go to Hollywood! Participate, ask friends to support you, and may the Force be with you!
The action provides for a competition consisting of three stages (episodes):
1) Cooking in accordance with the recipe posted on the Promotion Website and publishing a photograph of the dish (period n from October 17 to November 6, 2016)
2) Taking photographs of the Star Wars hero and / or Star Wars cosmojeton against the backdrop of the landscape of his city and publishing the photograph on the website (November 7 to November 21, 2016)
3) Augmented reality: photographing on the background of the Star Wars augmented reality character in Magnit stores and uploading photos to the site (November 22 to December 6, 2016)
1 cosmoeton for every 400 rubles in a check at minimarkets
booklet with goods starwars-magnit.ru/pdf/specials-zhetoni.pdf
1 hero figure for every 1000 rubles in a check in hypermarkets
booklet with goods starwars-magnit.ru/pdf/specials-figurki.pdf
PRIZES:
Grand Prize - 1 Hollywood Travel Certificate and Cash Prize
Tablet computer and cash prize - 15 prizes
Weekly: 210 branded key fobs owned by the top 30 participants
Win tax
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The tax on winning the lottery as applicable in 2019. the law is paid both upon receipt of the prize in the form of a monetary amount, and upon presentation of it in tangible form. The size of the tax on the winnings in the stimulating lottery is 35% of the winnings. Moreover, if the value of the winnings does not exceed 4000 rubles, a citizen is exempted from paying tax. In other cases, only the winnings in excess of 4000 rubles are taxed. (for example, if the winner won a television set worth 25,000 rubles, the tax will be charged only 21,000 rubles.).
From October 17 to December 6, the Magnit retail chain, together with The Walt Disney Company, is launching a large-scale project. It will cover about 300 hypermarkets and 7,500 convenience stores in 140 participating cities. The action is dedicated to the release on the wide screen of the film “Rogue One. Star Wars: Stories "(at the box office since December 15).
The project has been launched in the Republic. The rules and addresses of the stores in which it is sold are presented on the websites: www.starwars-magnit.ru and www.magnit-info.ru (section "Promotions").
To become a participant in the action you must make purchases in Magnit stores. In hypermarkets, for every 1000 rubles in a check, visitors will receive as a present a figurine of one of the heroes of Star Wars: masters Yoda, Darth Vader, Princess Leia, Luke Skywalker, Han Solo and others. In stores near the house, a cosmeteton will be issued for every 400 rubles. Figures and cosmozhetons can be collected by buying colorful albums, as well as used in a board game. In addition, a stereoscope will be available in stores. When used together with the Galactic Tokens mobile application, a holographic video with the description of spacecraft will appear. Another application - “Galactic Heroes” - will present an exciting game in which you can explore the galaxy with the characters of “Star Wars” and complete interesting missions. 
For participants of the rally in Ufa on November 20 there will be a "Day of galactic exchange" between collectors of figures and cosmohetons. In total, Exchange Days will be held in 12 Magnit hypermarkets in major Russian cities.
In the stores themselves, customers will be able to make unusual photos and videos with the effect of augmented reality. In the trading floors, when you hover over the phone with the installed application, the figures of stormtroopers will come to life. The same thing happens when you hover your smartphone on a floor sticker. Other pleasant surprises await visitors. 
As part of the action, a competition will take place, the winner of which will receive a trip to Hollywood for two with excursions to Disneyland and Los Angeles. The competition will be held in stages and will include a culinary duel, photographs with augmented reality, figures and cosmozhetons. All information is available on the websites www.starwars-magnit.ru and www.magnit-info.ru (section "Promotions).
The official hashtag of the project dedicated to the Star Wars saga is #GALACTIC COLLECTION.
Reference:
As of September 30, 2016, in Ufa 81 Magnit stores were opened in the “at home” format, 3 Magnit hypermarkets and 16 Magnit Cosmetics stores. In total, there are 329 convenience stores in the Republic of Bashkortostan, 8 Magnit hypermarkets, 9 Magnit Family stores and 79 Magnit Cosmetics stores.
Magnit is a leading food retail chain in Russia, a leader in the number of stores, retail space, efficiency and sales. The company is focused on customers with different income levels. As of September 30, 2016, the company’s network included 13 thousand 364 stores, of which 10 138 were stores in the “at home” format, 228 hypermarkets, 179 Magnit Family stores and 2 819 Magnit Cosmetics stores.
The operational process of delivery of goods to consumers is carried out thanks to a powerful logistics system. To ensure high-quality storage of products and optimize their delivery to stores, the company has created a network of 33 distribution centers. The company has its own fleet, which includes about 6 thousand cars. The Magnit retail chain is one of the largest private employers in Russia. Today, the total number of employees is about 260 thousand people.
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